Why Sigma's New 85mm f/1.2 Lens Is a Game-Changer for Portrait Photographers

Why Sigma's New 85mm f/1.2 Lens Is a Game-Changer for Portrait Photographers

Why Sigma’s New 85mm f/1.2 Lens Is a Game-Changer for Portrait Photographers When I first heard that Sigma was releasing an 85mm f/1.2 lens, my immediate reaction was curiosity rather than surprise. After all, this focal length at this aperture has become somewhat of a holy grail for portrait photographers. What caught my attention, though, was where Sigma was making their move: Sony E-mount and Leica L-mount systems. Filling a Critical Gap For years, photographers using Sony mirrorless or Leica cameras had limited options for ultra-fast 85mm lenses.

DJI's New 360 Drone: What It Means for Immersive Video Creators

DJI's New 360 Drone: What It Means for Immersive Video Creators

DJI’s New 360 Drone: What It Means for Immersive Video Creators I’ve been watching the drone market closely, and there’s some exciting movement happening. DJI just unveiled the Avata 360, and it represents a significant shift in how accessible high-end immersive content creation is becoming for photographers and videographers like us. What Makes This Camera Different? The Avata 360 isn’t your typical drone. It features dual Type 1 sensors working in tandem to capture everything around it simultaneously.